Since its establishment as a joint-stock company in 1947, Suiundo has been striving to uphold the following three principles as its corporate missio

誠makoto、 親切shinsetsu、 勉強benkyo

Sincerity 誠(makoto)

【Sincerity】means to be sincere and honest with our customers.

kindness　親切（shinsetsu)

【Kindness】means not only being kind and polite to customers, but also providing thorough after-sales service, checking products for defects, and using customer complaints as feedback to improve our products.

study　勉強（benkyo)

‘Study’ means “working diligently” to develop products that meet customer needs, acquiring product knowledge, and, as a professional, not only serving as a good advisor to customers but also devoting oneself wholeheartedly to service.